Promote educational institutions or programs.
Part of the output can be produced by software today.
The research, the list building and the first draft of the pitch are already automated across most sales teams. Closing is not. Buyers still want a person to be answerable, and volume without judgment mostly produces noise.
| How automatable | Partly automatable |
|---|---|
| Kind of work | Selling and influencing |
| Jobs that do it | 41 occupations |
| Tool categories that apply | Vertical agents, Builders |
| O*NET activity | Selling or Influencing Others (4.A.4.a.6) |
What could do this work.
These are the categories of tool that address selling and influencing, with a few live examples from our landscape. We name the category rather than promise that a specific product does your specific task, because that promise would not be true.
Vertical agents
Builders
Categories are matched from the kind of work, not from vendor marketing. Before committing to any of them, check that the tool can reach the system your record actually lives in. That connection, not the model, is where most of these projects stall.
Who does this work.
41 occupations in the O*NET database perform this activity. Each one has a full breakdown of its other tasks.
- Adult Basic Education, Adult Secondary Education, and English as a Second Language Instructors
- Agricultural Sciences Teachers, Postsecondary
- Anthropology and Archeology Teachers, Postsecondary
- Architecture Teachers, Postsecondary
- Area, Ethnic, and Cultural Studies Teachers, Postsecondary
- Art, Drama, and Music Teachers, Postsecondary
- Atmospheric, Earth, Marine, and Space Sciences Teachers, Postsecondary
- Biological Science Teachers, Postsecondary
- Business Teachers, Postsecondary
- Chemistry Teachers, Postsecondary
- Communications Teachers, Postsecondary
- Computer Science Teachers, Postsecondary
- Criminal Justice and Law Enforcement Teachers, Postsecondary
- Curators
- Economics Teachers, Postsecondary
- Education Teachers, Postsecondary
- Educational, Guidance, and Career Counselors and Advisors
- Engineering Teachers, Postsecondary
- English Language and Literature Teachers, Postsecondary
- Environmental Science Teachers, Postsecondary
- Family and Consumer Sciences Teachers, Postsecondary
- Foreign Language and Literature Teachers, Postsecondary
- Forestry and Conservation Science Teachers, Postsecondary
- Fundraisers
- Geography Teachers, Postsecondary
- Health Information Technologists and Medical Registrars
- Health Specialties Teachers, Postsecondary
- History Teachers, Postsecondary
- Instructional Coordinators
- Law Teachers, Postsecondary
- Library Science Teachers, Postsecondary
- Mathematical Science Teachers, Postsecondary
- Nursing Instructors and Teachers, Postsecondary
- Philosophy and Religion Teachers, Postsecondary
- Physics Teachers, Postsecondary
- Political Science Teachers, Postsecondary
- Psychology Teachers, Postsecondary
- Recreation and Fitness Studies Teachers, Postsecondary
- Self-Enrichment Teachers
- Social Work Teachers, Postsecondary
- Sociology Teachers, Postsecondary
Work that goes with it.
O*NET groups these under “Promote products, services, or programs”. In practice they tend to be done by the same person, in the same sitting.
Method. The activity, its taxonomy placement and the occupations that perform it come straight from the public-domain O*NET 30.3 database. The automatability band is ours: we map each of O*NET’s 41 generalized work activities to how much of its output current software can produce, assuming a person still reviews and owns the result. It is a coarse three-way judgment on purpose. A precise-looking percentage here would be invented.