Study product information to acquire professional knowledge
Most of the output can be produced by software today.
An agent can find, read and summarise the sources this work depends on, and it can cover far more of them than a person would ever open. What it does not do is decide which sources deserve trust, or what the findings mean for your situation.
| How automatable | Mostly automatable |
|---|---|
| Kind of work | Research and retrieval work |
| Jobs that do it | 6 occupations |
| Tool categories that apply | Web, data and docs, Generalist agents |
| O*NET activity | Updating and Using Relevant Knowledge (4.A.2.b.3) |
What this looks like on the job
Not our paraphrase. These are real task statements recorded against this activity, spread across the 6 occupations that perform it.
- Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
- Attend meetings, seminars, and programs to learn about new products and services, learn new skills, and receive technical assistance in developing new accounts.
- Monitor market conditions, innovations, and competitors' services, prices, and sales.
- Study documentation or other information for new scientific or technical products.
- Monitor market conditions, product innovations, and competitors' products, prices, and sales.
- Learn about competitors' products or consumers' interests or concerns to answer questions or provide more complete information.
- Research or investigate products to be presented to prepare for demonstrations.
What we would actually use
One recommendation rather than a shortlist, because a shortlist is just your problem handed back. This is what we would buy for research and retrieval work, and what it costs.
Research is the one shape of work that needs no integration at all, so a single $20 assistant with browsing is the whole stack. Add a crawler only once you are pulling hundreds of pages on a schedule rather than reading a few.
Chosen for the cheapest thing that does the job, not the best funded. Nothing on this site is sponsored, and the full landscape is there when you want to disagree with us.
The rest of the category
Context, not alternatives to weigh up. We name the layer rather than promise a named product does your specific task.
Generalist agents
Matched from the kind of work, not from vendor marketing. Check any of them can reach the system your records actually live in — that connection, not the model, is where these projects stall.
How people actually do it
No workflow names this activity yet, but these automate the same kind of work, with the prompts to paste and what to keep for yourself.
Who does this work
6 occupations in the O*NET database perform this activity. Each one has a full breakdown of its other tasks.
- Advertising Sales Agents
- Demonstrators and Product Promoters
- Insurance Sales Agents
- Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
- Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products
- Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products
Work that goes with it
O*NET groups these under “Maintain current knowledge in area of expertise”. In practice they tend to be done by the same person, in the same sitting.
Method. The activity, its taxonomy placement and the occupations that perform it come straight from the public-domain O*NET 30.3 database. The automatability band is ours: we map each of O*NET’s 41 generalized work activities to how much of its output current software can produce, assuming a person still reviews and owns the result. It is a coarse three-way judgment on purpose. A precise-looking percentage here would be invented.