The tasks · Public Relations ManagersSOC 11-2032.00
Write press releases, web content, and media materialsWhat can do this →
88% · agentMostly automatable
Draft speeches and prepare executive communicationsWhat can do this →
85% · agentMostly automatable
Develop crisis communication and contingency plansWhat can do this →
82% · agentMostly automatable
Develop marketing and communication strategiesWhat can do this →
75% · agentMostly automatable
Monitor social, economic, and political trends affecting businessWhat can do this →
64% · agentPartly automatable
Establish and maintain relationships with media, clients, and officialsWhat can do this →
22% · you keepBarely automatable
The team5 agents · 5 need no setup
Press & Content Writer
Microsoft Word · Google Docs · WordPress
● No integration needed
Executive Communications Drafter
Microsoft Word · Google Docs · Microsoft PowerPoint
● No integration needed
Crisis Planning Analyst
Microsoft Word · Google Docs · Microsoft Excel
● No integration needed
Trends Monitoring Agent
Google Analytics · Web · Search
● No integration needed
Marketing Strategy Developer
Microsoft PowerPoint · Google Docs · Microsoft Excel
● No integration needed
You keep this
Approve final crisis communication plans and public statementsOwn relationships with key media contacts, government officials, and major clientsMake final decisions on brand positioning and corporate identity changesSupervise and evaluate PR staff performance
Automatability scores estimate how much of a task an agent can reliably do today, grounded in O*NET task data. They are not predictions of job loss.
Start with these three
The most automatable work in this job, and the one tool we would use for each. Every task has a page of its own with the reasoning and every occupation that does it.
