Market Research Analysts and Marketing Specialists, task by task.

Every activity this job is made of, scored on how much of its output software can produce today and linked to what addresses it. What is left over is the job.

SOC code
13-1161.00
Activities scored
6
Handed to agents
5
Grounded in
O*NET 30.3
The tasks · Market Research Analysts and Marketing SpecialistsSOC 13-1161.00
88% · agent
85% · agent
82% · agent
80% · agent
75% · agent
25% · you keep
The team5 agents · 4 need no setup
Research reporting agent
Microsoft Excel · Microsoft PowerPoint · Adobe Illustrator
● No integration needed
Market analysis agent
IBM SPSS Statistics · R · Microsoft Excel
● No integration needed
Industry monitoring agent
Google Analytics · Web · Microsoft Excel
● No integration needed
Marketing measurement agent
Google Analytics · HubSpot software · Microsoft Excel
Needs Google Analytics
Strategy development agent
Microsoft Excel · Microsoft PowerPoint · Docs
● No integration needed
You keep this
Approve final market research recommendations and strategic decisionsOwn client relationships and present findings to executive stakeholdersMake final hiring and personnel decisions for research teamTake accountability for research methodology and data integrity

Automatability scores estimate how much of a task an agent can reliably do today, grounded in O*NET task data. They are not predictions of job loss.

Start with these three.

The most automatable work in this job, and what actually addresses it. Each one has a page of its own showing every occupation that does it.

Prepare research reports and data visualization88% · recording, documentation and administration · mostly automatable
Analyze consumer trends and market data85% · analysis and evaluation work · mostly automatable
Monitor industry statistics and trends82% · physical, manual and inspection work · barely automatable
No software category addresses thisWhy not